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12 Ways to Use AI to Research Niche Content Opportunities

Learn how to use AI tools to research keywords, predict trends, understand your audience, and more. Create detailed niche content they’ll love.

Trusted By Industry Leaders
Trusted By Industry Leaders

Introduction

Our text compare tool is a fantastic, lightweight tool that provides plagiarism checks between two documents. Whether you are a student, blogger or publisher, this tool offers a great solution to detect and compare similarities between any two pieces of text. In this article, I will discuss the different ways to use the tool, the primary features of the tool and who this tool is for. There is an FAQ at the bottom if you run into any issues when trying to use the tool.

What makes Originality.ai’s text comparison tool stand out?

Keyword density helper – This tool comes with a built-in keyword density helper in some ways similar to the likes of SurferSEO or MarketMuse the difference being, ours is free! This feature shows the user the frequency of single or two word keywords in a document, meaning you can easily compare an article you have written against a competitor to see the major differences in keyword densities. This is especially useful for SEO’s who are looking to optimize their blog content for search engines and improve the blog’s visibility.

Ways to compare

File compare – Text comparison between files is a breeze with our tool. Simply select the files you would like to compare, hit “Upload” and our tool will automatically insert the content into the text area, then simply hit “Compare” and let our tool show you where the differences in the text are. By uploading a file, you can still check the keyword density in your content.

URL compare

Comparing text between URLs is effortless with our tool. Simply paste the URL you would like to get the content from (in our example we use a fantastic blog post by Sherice Jacob found here) hit “Submit URL” and our tool will automatically retrieve the contents of the page and paste it into the text area, then simply click “Compare” and let our tool highlight the difference between the URLs. This feature is especially useful for checking keyword density between pages!

Simple text compare

You can also easily compare text by copying and pasting it into each field, as demonstrated below.

Features of Originality.ai’s Text Compare Tool

Ease of use

Our text compare tool is created with the user in mind, it is designed to be accessible to everyone. Our tool allows users to upload files or enter a URL to extract text, this along with the lightweight design ensures a seamless experience. The interface is simple and straightforward, making it easy for users to compare text and detect the diff.

Multiple text file format support

Our tool provides support for a variety of different text files and microsoft word formats including pdf file, .docx, .odt, .doc, and .txt, giving users the ability to compare text from different sources with ease. This makes it a great solution for students, bloggers, and publishers who are looking for file comparison in different formats.

Protects intellectual property

Our text comparison tool helps you protect your intellectual property and helps prevent plagiarism. This tool provides an accurate comparison of texts, making it easy to ensure that your work is original and not copied from other sources. Our tool is a valuable resource for anyone looking to maintain the originality of their content.

User Data Privacy

Our text compare tool is secure and protects user data privacy. No data is ever saved to the tool, the users’ text is only scanned and pasted into the tool’s text area. This makes certain that users can use our tool with confidence, knowing their data is safe and secure.

Compatibility

Our text comparison tool is designed to work seamlessly across all size devices, ensuring maximum compatibility no matter your screen size. Whether you are using a large desktop monitor, a small laptop, a tablet or a smartphone, this tool adjusts to your screen size. This means that users can compare texts and detect the diff anywhere without the need for specialized hardware or software. This level of accessibility makes it an ideal solution for students or bloggers who value the originality of their work and need to compare text online anywhere at any time.

These days, it’s not enough to just know that “content is king” and publish consistently. You have to take it one step further in order to stand out and get your content noticed. 

The best way to do that? Seizing on underserved niche content marketing opportunities and answering the questions that people are really asking.

At the same time, how do you uncover these questions if you’re not even sure where to look? Enter AI. 

When most of us think of AI, we think of ChatGPT, but AI itself is integrated well beyond that and forms a powerful part of many content creation and marketing tools

Short on time? Here’s what you’ll learn in this article:

  • Which tools are best to research niche content opportunities and optimize content.
  • Examples of how to use each tool to uncover actionable content insights.
  • How to use AI tools to start creating a variety of niche content.

With the tips below, you’ll be able to capitalize on new trends and create content that perfectly serves your target audience’s needs.

Keep in mind, that if you opt to generate AI content, it’s important to carefully review and edit it to make sure it aligns with your brand voice. You can also review potential instances of AI content across your website with the Originality.ai Site Scanner.

1. Use SEO Tools for Niche Keyword Research 

Using search engine optimization tools with integrated AI like Ahrefs, SEMrush and Surfer SEO can help you uncover lucrative keywords your competitors may not be targeting. 

Try the Originality.ai Content Optimizer and Export a GPT Prompt

Using a free tool like Originality.ai’s Content Optimizer can help you compare your site against your competitors for several different keywords or phrases. 

Then, try the “Export GPT prompt” feature to get a prompt that you can export and paste into ChatGPT. Expand your content to cover keywords it may be missing.

Think of it as a MarketMuse or Surfer SEO alternative to help you uncover content gaps

For example, if competitors are ranking well for a specific keyword or keywords the Originality.ai Content Optimizer will give you an AI prompt that can help you cover the content gap to stay competitive.

It’s a highly effective way to make sure you’re on the right track with your optimization efforts. 

2. Explore Creative Content Ideas and Topic Clusters

Generative AI tools like ChatGPT, Jasper, and Claude can help you brainstorm new content ideas and topic clusters. By covering every angle of a topic, you can improve your search engine ranking while making your pages highly relevant to search engines and users alike. 

Prompt AI with a detailed question to generate possible topics. 

For example try a prompt like: “Give me a detailed list of the types of content topics that would attract entrepreneurs.” 

It could respond with options like:

  • How to Overcome Networking Anxiety as an Entrepreneur
  • The Best Solo Business Ideas for Achievers

You can also ask the AI to expand on these ideas and create outlines or content briefs for you so that every piece you write is detailed. 

3. Uncover Micro-Trends Worth Exploring

Micro-trends are small but powerful ideas and concepts gaining traction on social media.

Social listening tools like BuzzSumo and Hootsuite Insights are invaluable when it comes to learning what types of micro-trends and discussions are happening on major social platforms. Both platforms also offer tools with AI features. 

For instance, you can run a Hashtag Analysis to see what niche-specific hashtags are currently gaining traction on social media. 

You can also view sentiment trends to see how audiences are reacting to different topics. Areas of positive sentiment around your niche can help give you plenty of ideas for your next blog topic or video. 

4. See How People Are Reacting with Sentiment Analysis

Speaking of sentiment analysis, there are a variety of AI-driven tools that specialize in this specific area, including MonkeyLearn or Lexalytics. Understanding sentiment analysis helps you also spot polarizing topics. 

For example, let’s say you’re writing about AI and the job market. 

If the audience you’re writing for has mixed reactions to the idea of “AI replacing jobs,” you could create a balanced take titled “How Will AI Impact the (Your Niche) Industry?”

Sentiment analysis is about more than just positive, negative, or indifferent reactions to content. This data will also let you know if your audience prefers more optimistic content, a more critical take, or something more neutral. 

5. Browse Niche Forums for New Content Ideas

Niche forums and sites like Reddit can be a goldmine of content ideas. Then, AI-powered tools like Buzzabout.ai can give you potential content ideas as well as tell you what overall user sentiment is like. These tools can uncover possible topic ideas that are worth diving into. 

6. See What Questions People are Asking

Audience research tools like AnswerThePublic and Google’s People Also Ask can be used to pull together FAQs on a variety of topics. 

Although you may think that common questions have already been gobbled up by your biggest competitors, you may be surprised at the opportunities out there. 

Even what may seem like general questions can unlock a trove of content ideas where you can get ahead in the search results. 

You can also further incorporate AI here, by prompting AI to generate a list of niche questions to expand on a more general topic.

7. Predict Trends with AI

Ever wished you could be the first person to get in on the ground floor of a hugely popular trend? 

Sure, you could crawl through Google Trends, or you could use an AI platform like Exploding Topics (which uses both human expertise and machine learning) to identify popular and emerging topics before they become too saturated. 

8. Analyze Your Competitors’ Content

See how your content compares and conduct a competitor analysis using tools like Originality.ai’s Content Optimizer or AI workflow optimization tools like Content Harmony. 

Even if you see that your competitors have covered several angles with their existing content, you can still branch out and secure a spot for yourself in that niche.

What’s more, these tools will help you see specifically what type of content (and which keywords) best resonates with your audience, whether it’s in-depth tutorials, simple listicles, or something in between. 

9. Audience Analysis With AI Tools

If you want to go beyond scratching the surface with audience analysis and want to get deeper into knowing who you’re advertising to, tools like SparkToro or FunnelAI will tell you. 

These tools may give you audience insights such as: 

  • Which platforms your audience tend to use the most often.
  • What type of content they’re most likely to consume (Instagram Stories versus detailed walkthrough blog posts).
  • What they value and prefer, which can in turn inform your content creation and optimization strategy.

10. Turn Data Into Eye-Catching Charts

AI tools are a great option for transforming information into stunning charts and infographics. 

AI-driven tools like Tableau, Infogram, and Piktochart are a few online platforms that do this. Additionally, you could look into making your charts clickable, to give your audience various areas to explore the data visually. 

11. Design Niche-Specific Surveys for Your Audience

With a little finesse, Google Forms with Gemini, or SurveyMonkey Genius can be used to take advantage of AI while surveying your audience to get their thoughts and ideas on which niche content to create next. 

AI will then collate the responses and pull out any recurring themes it spots. It’s great at finding patterns, so use these tools as an opportunity to conduct large focus groups at scale. 

12. Repurpose Content Ideas Using AI

One of the best ways to use your content to the fullest is by repurposing it, and here again, AI can be a huge time-saver. 

Tools like Descript, Otter.ai, and Repurpose.io can help you turn blog posts or text into visually-digestible social media posts, or webinar transcripts into blog posts or lead magnets

Repurposing content itself can save you hours of time and help you reach your audience across different platforms! 

Uncovering Your Next Niche Content Idea with AI

AI has become so much more than a text or image generator. Today’s AI-powered platforms are helping content creators and website owners highlight trends, pull out patterns, spot content gaps, and create more personalized content on an impressive scale. 

These tools in turn can help you create content that more closely resonates with what your audience is truly looking for, all while keeping you one step ahead of the competition. 

By using AI to research niche content ideas, you’re saving hours of time, zeroing in on what your potential clients want, and creating a scalable content strategy that you can rely on for months to come. 

Learn more about AI and content marketing with our top guides:

Sherice Jacob

Sherice Jacob is a seasoned copywriter and content professional fluent in English, Spanish, and Catalan, with over 25 years of experience crafting high-converting copy. Passionate about AI, she enjoys exploring the new innovations and possibilities it brings to the world of content creation.

Frequently Asked Questions

Do I have to fill out the entire form?

No, that’s one of the benefits, only fill out the areas which you think will be relevant to the prompts you require.

Why is the English so poor for some prompts?

When making the tool we had to make each prompt as general as possible to be able to include every kind of input. Not to worry though ChatGPT is smart and will still understand the prompt.

In The Press

Originality.ai has been featured for its accurate ability to detect GPT-3, Chat GPT and GPT-4 generated content. See some of the coverage below…

View All Press
Featured by Leading Publications

Originality.ai did a fantastic job on all three prompts, precisely detecting them as AI-written. Additionally, after I checked with actual human-written textual content, it did determine it as 100% human-generated, which is important.

Vahan Petrosyan

searchenginejournal.com

I use this tool most frequently to check for AI content personally. My most frequent use-case is checking content submitted by freelance writers we work with for AI and plagiarism.

Tom Demers

searchengineland.com

After extensive research and testing, we determined Originality.ai to be the most accurate technology.

Rock Content Team

rockcontent.com

Jon Gillham, Founder of Originality.ai came up with a tool to detect whether the content is written by humans or AI tools. It’s built on such technology that can specifically detect content by ChatGPT-3 — by giving you a spam score of 0-100, with an accuracy of 94%.

Felix Rose-Collins

ranktracker.com

ChatGPT lacks empathy and originality. It’s also recognized as AI-generated content most of the time by plagiarism and AI detectors like Originality.ai

Ashley Stahl

forbes.com

Originality.ai Do give them a shot! 

Sri Krishna

venturebeat.com

For web publishers, Originality.ai will enable you to scan your content seamlessly, see who has checked it previously, and detect if an AI-powered tool was implored.

Industry Trends

analyticsinsight.net

Frequently Asked Questions

Why is it important to check for plagiarism?

Tools for conducting a plagiarism check between two documents online are important as it helps to ensure the originality and authenticity of written work. Plagiarism undermines the value of professional and educational institutions, as well as the integrity of the authors who write articles. By checking for plagiarism, you can ensure the work that you produce is original or properly attributed to the original author. This helps prevent the distribution of copied and misrepresented information.

What is Text Comparison?

Text comparison is the process of taking two or more pieces of text and comparing them to see if there are any similarities, differences and/or plagiarism. The objective of a text comparison is to see if one of the texts has been copied or paraphrased from another text. This text compare tool for plagiarism check between two documents has been built to help you streamline that process by finding the discrepancies with ease.

How do Text Comparison Tools Work?

Text comparison tools work by analyzing and comparing the contents of two or more text documents to find similarities and differences between them. This is typically done by breaking the texts down into smaller units such as sentences or phrases, and then calculating a similarity score based on the number of identical or nearly identical units. The comparison may be based on the exact wording of the text, or it may take into account synonyms and other variations in language. The results of the comparison are usually presented in the form of a report or visual representation, highlighting the similarities and differences between the texts.

String comparison is a fundamental operation in text comparison tools that involves comparing two sequences of characters to determine if they are identical or not. This comparison can be done at the character level or at a higher level, such as the word or sentence level.

The most basic form of string comparison is the equality test, where the two strings are compared character by character and a Boolean result indicating whether they are equal or not is returned. More sophisticated string comparison algorithms use heuristics and statistical models to determine the similarity between two strings, even if they are not exactly the same. These algorithms often use techniques such as edit distance, which measures the minimum number of operations (such as insertions, deletions, and substitutions) required to transform one string into another.

Another common technique for string comparison is n-gram analysis, where the strings are divided into overlapping sequences of characters (n-grams) and the frequency of each n-gram is compared between the two strings. This allows for a more nuanced comparison that takes into account partial similarities, rather than just exact matches.

String comparison is a crucial component of text comparison tools, as it forms the basis for determining the similarities and differences between texts. The results of the string comparison can then be used to generate a report or visual representation of the similarities and differences between the texts.

What is Syntax Highlighting?

Syntax highlighting is a feature of text editors and integrated development environments (IDEs) that helps to visually distinguish different elements of a code or markup language. It does this by coloring different elements of the code, such as keywords, variables, functions, and operators, based on a predefined set of rules.

The purpose of syntax highlighting is to make the code easier to read and understand, by drawing attention to the different elements and their structure. For example, keywords may be colored in a different hue to emphasize their importance, while comments or strings may be colored differently to distinguish them from the code itself. This helps to make the code more readable, reducing the cognitive load of the reader and making it easier to identify potential syntax errors.

How Can I Conduct a Plagiarism Check between Two Documents Online?

With our tool it’s easy, just enter or upload some text, click on the button “Compare text” and the tool will automatically display the diff between the two texts.

What Are the Benefits of Using a Text Compare Tool?

Using text comparison tools is much easier, more efficient, and more reliable than proofreading a piece of text by hand. Eliminate the risk of human error by using a tool to detect and display the text difference within seconds.

What Files Can You Inspect with This Text Compare Tool?

We have support for the file extensions .pdf, .docx, .odt, .doc and .txt. You can also enter your text or copy and paste text to compare.

Will My Data Be Shared?

There is never any data saved by the tool, when you hit “Upload” we are just scanning the text and pasting it into our text area so with our text compare tool, no data ever enters our servers.

Software License Agreement

Copyright © 2023, Originality.ai

All rights reserved.

Redistribution and use in source and binary forms, with or without modification, are permitted provided that the following conditions are met:

  1. Redistributions of source code must retain the above copyright notice, this list of conditions and the following disclaimer.

  1. Redistributions in binary form must reproduce the above copyright notice, this list of conditions and the following disclaimer in the documentation and/or other materials provided with the distribution.

THIS SOFTWARE IS PROVIDED BY THE COPYRIGHT HOLDERS AND CONTRIBUTORS “AS IS” AND ANY EXPRESS OR IMPLIED WARRANTIES, INCLUDING, BUT NOT LIMITED TO, THE IMPLIED WARRANTIES OF MERCHANTABILITY AND FITNESS FOR A PARTICULAR PURPOSE ARE DISCLAIMED. IN NO EVENT SHALL THE COPYRIGHT HOLDER OR CONTRIBUTORS BE LIABLE FOR ANY DIRECT, INDIRECT, INCIDENTAL, SPECIAL, EXEMPLARY, OR CONSEQUENTIAL DAMAGES (INCLUDING, BUT NOT LIMITED TO, PROCUREMENT OF SUBSTITUTE GOODS OR SERVICES; LOSS OF USE, DATA, OR PROFITS; OR BUSINESS INTERRUPTION) HOWEVER CAUSED AND ON ANY THEORY OF LIABILITY, WHETHER IN CONTRACT, STRICT LIABILITY, OR TORT (INCLUDING NEGLIGENCE OR OTHERWISE) ARISING IN ANY WAY OUT OF THE USE OF THIS SOFTWARE, EVEN IF ADVISED OF THE POSSIBILITY OF SUCH DAMAGE.

Will My Data Be Shared?

This table below shows a heat map of features on other sites compared to ours as you can see we almost have greens across the board!

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