“Turn AI-generated text into natural, human-like writing.”
That is the claim that Ahrefs makes with its free AI text humanizer, supposedly allowing users to turn AI-generated content into seemingly human-written content.
While it’s not stated directly onsite, advertising the capability to transform AI text into ‘human-like’ copy suggests that it could aim to potentially bypass detection, whether from readers or AI detectors.
So, we decided to put it to the test to see if the Ahrefs AI Text Humanizer can really make AI content sound more human.
Ahrefs is widely regarded as a go-to SEO tool, allowing users to identify new content pillars, perform keyword research, and track website traffic.
Recently, they launched an AI text humanizer, claiming to turn AI-generated text into text that sounds more human-written, thus bypassing human or software detection.
With the rising quantity of AI content in Google search results and Google’s penalties on mass-produced AI content, interest in AI humanizer tools is also increasing.
Read our guide on undetectable AI for more information.
The main question we want to answer is whether or not the Ahrefs AI Text Humanizer can actually make ‘human’ content that bypasses detection.
Step 1: To check whether or not the Ahrefs AI Text Humanizer content can pass as human-written, we first need to create an AI-generated article in ChatGPT.
Step 2: We then took the results from ChatGPT and copied it word-for-word, pasting it into our AI detection tool, as well as three other popular tools: Copyleaks, GPTZero, and Writer AI.
Step 3: From there, we then took that same ChatGPT copy and pasted it into the Ahrefs AI Text Humanizer, clicking rewrite and waiting for the results.
Step 4: Once ready, we copied the new ‘humanized’ text and pasted that word-for-word into the same AI content detectors to see if the scores changed.
Here is our prompt:
"Write a detailed and engaging article on how to choose the perfect mirror for a bathroom. Include practical tips and considerations for different styles, sizes, and shapes of mirrors, taking into account various bathroom types (small, large, modern, traditional). Discuss important factors such as lighting, mirror placement, frame options, functionality (e.g., storage mirrors, anti-fog features), and how the mirror complements the overall design and aesthetic of the bathroom. Offer advice on how to balance style with functionality and provide real-world examples to illustrate different choices and their impact on bathroom design. Conclude with a checklist or set of key takeaways for selecting the best bathroom mirror."
Original content (ChatGPT-4 generated): 100% confidence the text is Likely AI
Learn more about the efficacy of AI detection in our AI detector accuracy review.
Ahrefs AI Text Humanizer version: 100% confidence the text is Likely AI
Try the Originality.ai AI Checker today!
Original content (ChatGPT-4 generated): 100% AI & 0% Human-written
Ahrefs AI Text Humanizer version: 100% AI & 0% Human-written
Original content (ChatGPT-4 generated): 14% AI & 86% Human-written
Ahrefs AI Text Humanizer version: 8% AI & 92% Human-written
Original content (ChatGPT-4 generated): 100% AI & 0% Human-written
Ahrefs AI Text Humanizer version: 100% AI & 0% Human-written
As you can see from the results, the Ahrefs AI Text Humanizer is detectable by the Originality.ai AI detector.
Similar to other AI ‘humanizers,’ the Ahrefs AI Text Humanizer clearly doesn’t make the writing sound more authentically human.
The key takeaway? It’s best practice to craft high-quality content using your own human creativity and skill.
AI tools can be very helpful for research and article preparation, but when it comes to writing high-quality content, it’s essential to keep a human in the loop.
The Ahrefs AI Text Humanizer is offered for free via the Ahrefs website. They also offer other free AI writing tools such as an AI product description generator.
From our research and review, we found that the Ahrefs AI text humanizer doesn’t make the content sound more human, and it’s still detected as AI by leading detection tools, including the Originality.ai AI detector.
How ethical AI-usage is depends entirely on the context. In many situations, human writing is not only essential but expected. However, there are also cases where AI tools are beneficial. The best approach is to ensure everyone is on the same page and review AI policies in writing contracts right from the start.